Study

Study

Read good books.

Watch webinars offered by people you respect.

Listen to podcasts hosted by smart, generous people.

There are a lot of brilliant people out there giving away their
very best secrets, and you owe it to yourself – and your
business – to learn as much as you can from them.

I know the sheer volume of information out there can feel
overwhelming, but dedicating some time each day to learning
will pay off in a thousand different ways.

Consider seriously points of view you don’t agree with. What do
they know that you don’t?

Big Wheel

Big Wheel

Zone of Genius.
Being in Flow.
Work That Doesn’t Feel Like Work.

Creative people have a special talent for getting into the groove of a project and surfing the energy of it for hours and hours.

In this state of creative flow, there is no such thing as fear, procrastination, anxiety or self-doubt — there is only the joy of the work.

Wouldn’t it be great if you could make money from that same joyful place?

How much money would you like to be bringing in?

How much time would you like to spend each week on your art?

How many people do you think you could help if you were to create this life?

I know it’s possible, because I’ve done it.

And I’d like to help you do it.


Join The 94th Percentile
    • Only 6% of entrepreneurs ever make it to six-figures. (I’m one of them.)

Less than 10% of actors ever earn more than $10,000/year acting. (I’m one of them.)

Selling over 200 copies of a book of poetry makes it a “best-seller.” (I’ve done well over that.)

Less than 2% of completed manuscripts ever get a publishing contract. (I’ve done that.)

Now, these statistics are debatable, but even so, if you read them the wrong way you might come to believe that I am some kind of superwoman.

Not so.

I succeeded at those things because I had an idea and didn’t stop working until I made that idea a reality.

I succeeded because I was undistractible.

I succeeded because I didn’t know what I was doing was impossible.

Luckily, impossible things happen every day.

The truth I see is this:

The Odds Have Nothing To Do With Your Probability of Success

Odds are important when it comes to things that involve mathematical certainty – not creative success.


Once you are actually getting your work out into the world, the idea of “odds” becomes completely immaterial.

Conventional wisdom matters when you are doing conventional things.

Creativity and entrepreneurship are, by definition, the opposite of conventional.

Logic applies to things that obey the rules of logic.

Art and love and creative success is anything but logical.

So get those negative voices OUT of your head.

You CAN succeed doing what you love.

You CAN make money doing what you love.

You CAN create a life that is perfect for you.

Reinventing the Wheel

The problem is that no one ever taught you how to take control of your creative power and use it to help people & make money.

Some of you may have even been taught that making art was “selfish” and a sure-fire way to become a “starving artist.” I say: HOOEY.

There is plenty of money and success and joy in the world for those who want to go get it.

And I think you might be one of those people.


What If I Gave You My System and We Customized It For You?

What if we could spend the day together here in Southern California (somewhere around Los Angeles or Santa Barbara) and together we could make a plan for you to:

– bring in at least $1,500/month doing work you love

– have a marketing plan that feels like a party

– schedule your time so you get plenty of rest, meditation and exercise

I’m opening up a few spaces in my calendar for some select individuals to join me for a Big Wheel VIP Day.

We’ll meet in a swanky hotel room (my treat and of course you’ll stay the night : ) and talk, work, have lunch, work some more and by the middle of the afternoon, we’ll have created a fun, workable plan for you to execute over the next 3 months.

I’ll also give you monthly follow-up calls plus email support.

Does this sound interesting to you?

I urge you to fill out the no-obligation application HERE

Even if you have no intention of ever doing this VIP day thing, the act of answering the quesions can be VERY ILLUMINATING. And I promise I won’t care if you fill it out and then never take another step. No worries.

Once my team gets your application, we’ll review it and if it seems like a good fit, we’ll invite you to have a 20-minute Big Wheel Evaluation Session with me.

MY PROMISE: I will not let you invest in this day with me unless I’m pretty confident we can create something at least as good as the plan I’ve outlined above. If I don’t think you’re ready, I won’t let you book it. Fair deal?


Willing to Take One Small Step?

I want you to fill out the no-obligation application HERE — and then, if you decide you’re really interested, we’ll talk about whether or not it’s the right move for you.

Thank you for reading.

And please leave a comment below to let me know how all this strikes you — I’m very interested in your reaction to this offer.

P.S. Here’s the reason I’m excited about offering the Big Wheel VIP Day experience:

I’m at my best when I can work intensively on one big project. Spending 4 hours with me all at once is better than a full year of monthly calls – I guarantee it.

I get more inspired, more intuitive and more genius-y when I get to spend the day focused on YOU.

So that’s why I’m offering this new format – because I think it will be more effective than anything else I’ve ever offered.

Fill out the application and see how it feels, why don’t you?

Thanks for being willing to experiment with me.

– SSB

I Call “Buschwa!”

Exclusive Buy-Now Click Here Six-Figure Secrets to Unlock the Five Business Mistakes That Are Blocking Your Top Ten List-Building, SEO-Perfecting, One-Click Marketing Overnight Success VIP Teleseminars from Skyrocketing Into Infinity and Beyond Product Launch Social Media Make A Grillion Dollars In Just 3 Hours = BUSCHWA!

Are you as exhausted by internet marketing hype as I am?

Honestly – if I get one more email promising to show me how it’s so easy to get tons of traffic from Facebook or how to outfox Google or how to organize a three-day webinar that will brainwash attendees into buying everything that’s on offer….

I know we all need to make a living.  Me, especially.  And the good news is that while there is a lot of strained overselling going on, a lot of the information out there is terrific.

There are a lot of really wonderful, smart, good-hearted people sharing deeply valuable information – some for free, some charge, some charge a LOT.

But the fact of the matter is that building a business – any business – is dang hard work.

And being self-employed is a nonstop challenge with a near-vertical learning curve.

So let’s be fair but firm: if you want to learn how to grow your business, you should hook up with the right people and learn from them.

Everything I Know About Creating A Successful Business I Learned From Amy Ahlers

That’s not an overstatement.  Amy’s been one of my closest friends and advisers for over 15 years, and she has blazed the trail for me this whole time.  Seriously – she does stuff and then I just copy her.

Amy is offering a brand-new teleseminar that is dedicated to busting open the myths about internet marketing and telling YOU the TRUTH that you need to know.  Amy’s hilarious and sunshine-y and smart, and she’s partnered with two of the savviest female entrepreneurs I’ve ever known, the dynamic Christine Arylo and the genius-nutty-professor of copy writing, Michelle P-W.

Don’t miss this event!  Register here for free and get immediate access to three great videos DEBUNKING the myths and Big Fat Lies about internet marketing: http://bit.ly/iEoQve

Register and not only can you attend live or via streaming audio on the web, you will also get the recording PLUS you get immediate access to great new videos that break open three common misconceptions and pose really interesting questions for you to answer.

(And yes, of course I’m a Big Fan and an affiliate for this program –  for heaven’s sake, the woman is one of my best friends!  And you know Amy & I were promoting each other’s stuff way before either of us had ever heard of an affiliate program and I don’t imagine we’ll quit doing it any time soon.)

Here’s to your authentic success story!

P.S. Seriously – do yourself a favor and sign up for this free event so that you can break free of the Big Fat Lies about internet marketing and build a business based on the TRUTH: http://bit.ly/iEoQve – xoox Sam.

Will This Make Me Money?

Will This Make Me Money?

I’ve started to look at my to-do lists (although you know I like to call them “could-do” lists because to-do feels a bit dictatorial to me and “could do” makes me feel like I’ve got options) with a new lens: money.

Those of you who’ve worked with me are familiar with my Time/Money/Inclination Worksheet, which I use all the time in my actual life and I find invaluable for prioritizing my activities. So this is sort of the the down-and-dirty version for when I’m just roughing out a quickie list. I simply put a “$” next to the items that have to do with income.

Amazing how that little additional piece of information will change the order in which I do things.

Sometimes it will move a pesky task like “Invoice Client” right up to the top of the list. But sometimes it will help me see that something that has nothing whatsoever to do with income, like that letter I want to send to an old friend, is actually much more important to me than anything else and really must be done first.

And sometimes I’m really surprised by how many income-generating items I’ve left to languish, or by how much pressure I’ve been putting on myself to complete something that doesn’t contribute financially to my life at all.

Now, of course money can’t be the only deciding factor – and knowing you it never would be – you are much too soft-hearted for that. But if you’re catching yourself complaining about not having enough money, you might have some fun solving the problem by putting a little more attention on your highest-income producing activities.

Finding People To Help You

Whatever your current project is, you oughtn’t try to go it alone.

Working alone can lead to stagnancy, burn-out and soul-damaging procrastination.

Working with others leads to better ideas, swifter execution and greater resources.

Five Ways To Help You Find Your People

Here are five suggestions of places you might look to build your support system:

1) Create A Group Within A Group

Think of groups/communities to which you already belong and see if you can’t find some like-minded folks to team up with there.

  • Your alumni association
  • Your religious/spiritual group
  • Your book group
  • Your softball team (or perhaps the folks in the bleachers?)
  • Your gym/dance studio/tennis club
  • Your family
  • The dog park
  • Your professional associations, unions, etc.
  • Your recreational group: your choir, orchestra or garden club

Creating a sub-group from an existing group is a great strategy because you already know each other at least a little bit, and you know you have some shared interests.

So at the next meeting, just make a little announcement or pass around a flyer that says, “I’m creating a group that will meet once a week at our local coffee shop to support each other in executing our individual creative projects through brainstorming, cheerleading and sharing of resources.  Interested?  Call me at XXX-XXX-XXXX.”

2) Find a Virtual Group

The Internet is a fabulous place to interact with people from all over the world.  Use normal precautions, of course, and while you might want to be discreet with your personal information, feel free to be lavish in your support and praise of others.

  • Find or create a Facebook Group (super-easy to do).
  • Join the conversation on some Blogs you admire.
  • Check out Etsy.com (website for selling homemade art and crafts) not only for their great merchandise, but to find like-minded artists with whom to correspond.
  • Create a NING.com group – that’s like creating your own private Facebook, sort of.
  • Check out Seth Godin’s “Triibes” group at http://www.squidoo.com/tribesbook and if you’re interested, contact me and I’ll “invite” you to join his online community.
  • Go to BlogHer.com, iVillage.com, Digg.com or delicious.com and find the blogs, websites and online communities that already exist and are just waiting for you to join in the fun!
3) Go Where They Are

Stake out the physical location where potential allies might hang out and start some friendly conversations with both the staff and the customers.  Make sure you follow your instincts – don’t start talking to someone you don’t feel comfortable with.

  • Bead shop
  • Art supply store
  • Specialty bookstore (travel, mystery, cooking, etc)
  • Street fairs and farmer’s markets
  • Craft fairs
  • Theatre companies
  • Libraries and community centers
  • College campus events
  • Take a class!

This has the added advantage of getting you out of the house.

4) Small But Mighty Masterminds

For several years now I have been part of a three-person mastermind group.  We meet on the phone once a week for 90 minutes.  Each person gets half an hour to talk, ask questions, brainstorm, whine and cry…whatever.  We help each other devise strategies, proofread marketing materials, create websites, discuss pricing, solve problems, commiserate and cheerlead.

I guarantee that this weekly meeting has contributed more to my growth and success as an artist and an entrepreneur than any other single element in my life.  Having smart, trusted advisers who are always on my side is better than gold.  They challenge me, hold me accountable and celebrate with me.

Here are some guidelines we’ve used in creating our group:

  • Commitment to the group is critical – we almost never miss a call.
  • Honor time allotments – you can say or do whatever you want with your half-hour, but you only get a half-hour.
  • The relationships are more important than the work – whatever happens, our first and primary commitment is to each other and to our friendship.
  • Confidentiality is key – no gossiping allowed.
  • Celebrate wins – each week we find a way to praise each person for her growth, her success, her honesty…we are all about positive reinforcement.
  • Encourage and keep track of accountability goals.  “Do you want to make a commitment around XYZ?” “Yes. By our next call I will have XYZ done or at least investigated other solutions.” And then the next week we ask about XYZ.

There are lots of books and websites dedicated to forming mastermind groups – check them out, experiment until you find the PERFECT people to partner with and watch your life improve!

5) Just One Friend

Even having one friend to talk things over with can get you started and pointed in the right direction.

But be discriminating.

Make sure your friend is:

  • smarter than you are (at least in some ways)
  • optimistic
  • energetic
  • willing
  • supportive
  • safe (will not gossip, deliberately hurt your feelings or tease you)

Good luck!

And tell me: What ways have you found to build community?