OK, look – I didn’t want to be the first one to mention it….
but you’ve got a Hot Pink Octopus
and it’s wrapped all around you.
You can’t get away from her.
You can pry off one arm, but she’ll wrap it somewhere else.
Maybe somewhere that tickles.
You can try to hide from her…..
but you know a 600-lb Hot Pink Octopus can fit through a hole the size of a quarter…
so she follows wherever you go.
She’s been with you forever.
She’s your creativity.
She’s your stories.
She’s the uncanny sense that you have been put on this earth in this
incarnation to
share your words
share your vision
share your voice
She’s the part of you that knows better than you —
and the less you try and manhandle her, the better.
Babe, you were put here to share your octopus.
And when you share her,
and people love her or don’t,
you can know that it’s not You that they love or don’t,
it’s your Hot Pink Octopus.
Your Hot Pink Octopus might even win awards
or make you a fortune
or connect you with other Cephalopods
And together, you can do great things.
Quit fighting her.
Quit trying to ignore her.
Quit pretending like she doesn’t matter,
or that you can only make time for her once everything else gets done,
which never happens.
The world needs your Hot Pink Octopus:
Her shape-shifting wisdom…
Her gift of camouflage…
Her endless curiousity….
Her remarkable ability to adapt and learn…
She’s been on this planet for almost 200 million years.
Let her speak.
Funny how we let ONE casual remark derail our dreams, isn’t it?
That one thing that one teacher said that one time has kept you paralyzed since middle school.
That callous remark from a casual acquaintance stopped you cold.
Even after all the smiles and support and even REQUESTS (!!!)
“Say, when are YOU going to write your book?”
“Do you have a book?”
“If you wrote a book I would totally buy it.”
just one discouraging word….
and you retreat.
You tuck your book dream back under the mattress where it continues to invade your nightly reveries.
I get it.
Book writing is:
complicated – where to start?
creatively confounding – what to write?
confusing – who would read it?
I got you.
I’m leading Figure Out Your Book In One Day on Jan. 4th for the third or fourth time, and if you show up, we will banish those clouds once and for all.
Satisfaction guaranteed.
(I mean, obviously, if it’s perfect for you, I will sell it to you – but I won’t be pitching you. I’m only interested in working with people who are a great match and are willing to invest the time and money to see real progress. Because let’s face it, your diet of free stuff and pdfs and salesy webinars is just NOT moving the needle for you, correct?)
Plus it really helps me to hear directly from you what you’re up to, so you’d be doing me a favor.
Let’s go hang out together where the the heavens are bright/with the light of the glittering stars, and where those deer and those antelope play, shall we?
I’m going to tell you the truth:
I did not love this book while I was writing it.
I did not love this book while I was editing it.
Mostly because I was so ill with long c0vid that it was hard for me to love anything at all.
But I had faith.
And by the time I was in the booth recording the Audible version, I loved it.
I tell you this to underline this truth:
YOU ARE TERRIBLE JUDGE OF YOUR OWN WORK.
So judging
Stop evaluating.
Start writing.
The world needs your book – more than you even know.
If you would like to share some about your book project with me in a small group (no sales – just wisdom and mutual support) – please find a time here.
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There are so many good reasons to write a book.
You might want to…
share your unique story
build your business
create a brand
get more speaking gigs
enjoy more conferred authority
have fun
grow your audience
help others know they are not alone
express your creativity
leave a legacy
become famous
get more clients
be able to say, “I’m an author”
make passive income
have an answer when other people keep asking you, “where’s your book?”
communicate your truth
fill a gap in the marketplace
love to write
pay it forward
inspire others
enjoy the challenge
get back at someone who told you that you couldn’t
make sense of the past
entertain
tell the truth
Plus a million more great reasons to write a book.
The BEST reason?
The VERY BEST reason to write a book?????
BECAUSE IT WILL NOT LEAVE YOU ALONE.
The fact that your book idea keeps tapping you on the shoulder (or pounding you on your head with a folding chair à la WWE) is the best reason.
That’s it.
The desire is the answer itself.
You need no more justification than the fact that you keep thinking about it.
So….perhaps it’s time to relent?
Babe – it’s time to start writing.
Even just 15 minutes a day will make a huge difference in your mental load.
You have been creatively starving yourself – it’s time to nourish your soul.
If you would like to share some about your book idea with me in a small group (no sales – just wisdom and mutual support) – please find a time here.
By the way I’m offering Figure Your Book Out In One Day AND Super-Secret Book Writing Club starting in early Jan — if you’re interested in more info, please email me back here. – S.
P.S. And if you DO NOT want to hear any more about book writing, you can opt out of this 21-day series about the creative and professional process of book writing and still stay on our regular list by clicking here and we’ll take care of it within 24 business hours, OK? Thanks. – S.
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The special Figure Out Your Book In One Day unadvertised bonus — my never-before-offer to READ your book or any part of it — expires today.
Funny story — I had a private client tell me yesterday that if I was offering to read your material, I should charge at least $10,000 more, because that’s how insightful and practical he found my feedback, and how much money and time I was saving him with my expertise. #perspective
If we do a good job of figuring out your book, you will end the day knowing exactly:
- What your book is, exactly
- because you may have multiple ideas, or different paths you’ve been trying to decide on
- How to publish
- self? hybrid? traditional?
- How to get it done
- because finding the time and motivation is a challenge
then you are in a much better position to earn back your investment by:
– getting a $5k-$20k book advance (not unusual for a first time author)
OR
– selling 100 copies of your book if you self-publish (you can do that for sure)
AND
– saving yourself the stress another 8,760 hours of spinning, perfectionism, fear, and self-criticism. Procrastination is much more costly than you know.
Plus you know I’ll throw in a bunch of stuff about marketing and selling your book, because I love talking about that stuff.
As always: your satisfaction guaranteed or we’ll make it right, including refunding your tuition if necessary.
Let’s figure out your book in a day, shall we??
By the way I’ve just had the team add on another unannounced bonus: 3 free months in the Daily Practicum starting right away, so you can have some momentum and additional accountability in getting your book written once and for all. – S.
P.P.S. If you want to have a quick but serious chat about whether or not it’s right for you, just book a time here: https://www.scheduleyou.in/IbCq4Vn
No pressure. No sales. Just an honest appraisal of where you’re at and if I think I can help. – S.
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Let’s talk about the easiest, most fun way to reach clients, build relationships and make more cashola, shall we?
I often get asked how to build and retain a robust client list. I let people know that there is a secret tool that we all have in our back pockets— a tool that costs nothing to use and very little expertise to learn, but can give you an incredible return on investment and help you build a thriving community.
That tool is email.
I know, I know— email? Email is boring. Email is pushy. And aren’t we all overwhelmed with too many emails nowadays anyway?
Well, email is effective. In fact, for every person on your mailing list, you can generally expect to make an extra $100 a year. That means that a thousand-person mailing list can net you $100,000! Not bad for words on a screen.
I began building my mid-six-figure business back when I had no idea what I was doing. In fact, I didn’t know what I didn’t know, and I didn’t know it was supposed to be hard. I started with a mailing list of around two or three hundred people, and wrote poems I thought people might like to hear. One day I sent a poem called “A Prayer for the Capable.” It was an ode to the type of people who show up day after day, the type of people who make the world a better place by helping.
That poem received an avalanche of response. People wrote to me saying they loved it— that they felt seen, or that they saw their loved ones in it. It was a beautiful moment of connection that showed me something I’d been missing— the key to email’s true power.
Email is a bridge-making device. Communication is two-way. It’s like the excitement you might have had as a kid when you got a letter at camp or a postcard from a traveling friend. I wonder what they’re going to say? When you write to your clients’ hearts, you give them that feeling. The key is to write your emails as if you expect everybody to write you back.
When you think of email as a conversation instead of a bombardment, you’re giving your clients a gift. It might be a moment of reflection, a moment of sweetness, a thought-provoking idea. You don’t have to be a great writer, and you don’t have to write a lot. The work lies in attracting people onto your list and feeding them a steady diet of great stuff.
Want support and a chance to practice? Head over to www.therealsambennett.com/bunny.
