Make Your Book Profitable BEFORE It’s Even Written

Make Your Book Profitable BEFORE It’s Even Written

Ever stared at a blank page, the weight of “what if nobody buys it?” crushing your creative spirit? We’ve all been there. The thought of pouring your heart and soul into a book, only to see it languish on shelves (or worse, in your garage), is enough to make any aspiring author hesitate.

Let’s face it, the statistics can be daunting. “Most books sell between 200-2000 copies, total,” they say. It’s a sobering thought that can easily paralyze your writing ambitions. But what if I told you there’s a way to flip the script? What if you could actually generate income from your book idea before you even write a single chapter?

Yes, it’s possible. And no, it doesn’t involve some magical, overnight success scheme. It’s about strategically leveraging your expertise, building genuine connections, and validating your book’s potential in the real world.

Here’s how you can make money from your book idea before it’s published:

1. Cultivate a Community: The Power of a Writer’s Group

Think of it as a modern-day salon, a safe space for writers to gather and support each other. Here’s how to make it work:

  • Gather Your Tribe: Invite 5-10 aspiring writers who share your passion.
  • Create a Dedicated Space: Establish a regular meeting time, whether online or in person.
  • Charge a Nominal Fee: This ensures commitment and provides you with a steady income stream. Think of it as a “community contribution” rather than a fee.
  • Focus on the Container, Not the Curriculum: The value lies in the shared experience, the accountability, and the community.

Why it works: People crave connection and structure. You’re providing a valuable service that they’re willing to pay for, creating a win-win situation.

2. Turn Your Expertise into Gold: Live Talks and Trainings

Your book idea is built on your knowledge and experience. Share it with the world through live presentations.

  • Identify Your Core Message: What’s the one key takeaway from your book?
  • Craft a Compelling Presentation: Develop a talk that’s engaging, informative, and actionable.
  • Seek Out Opportunities: Approach local organizations, businesses, or community groups.
  • Offer Value Beyond the Talk: Consider selling related products or services, such as worksheets, ebooks, or coaching sessions.

Why it works: You’re showcasing your expertise, building your credibility, and connecting with potential readers on a personal level.

3. Reach a Global Audience: Evergreen Online Content

The internet offers endless possibilities for sharing your knowledge.

  • Create Video Content: Develop engaging videos for platforms like YouTube, TikTok, or LinkedIn.
  • Build Online Courses: Share your expertise through platforms like Udemy or Skillshare.
  • Leverage LinkedIn Learning: Create in-depth training courses that can generate passive income.

Why it works: You can reach a wider audience, generate passive income, and establish yourself as an authority in your field.

4. Build Your Tribe: The Power of Email Marketing

Email remains one of the most effective ways to connect with your audience.

  • Choose an Email Marketing Platform: Select a user-friendly platform like Mailchimp or ConvertKit.
  • Create an Irresistible Opt-in Offer: Offer a valuable freebie, such as an ebook, checklist, or guide.
  • Provide Consistent Value: Share engaging content that resonates with your audience.
  • Leverage Affiliate Marketing: Promote relevant products or services to your email list.

Why it works: You build a direct line of communication with potential readers and can promote your book and related offerings.

5. Amplify Your Reach: Strategic Partnerships

Collaborate with other writers, professionals, or influencers in your field.

  • Host Joint Events or Workshops: Partner with others to create engaging events.
  • Create Online Summits: Interview experts in your field and share the recordings with your audience.
  • Engage in Affiliate Partnerships: Promote each other’s products or services.
  • Guest on Podcasts: Share your expertise with new audiences.

Why it works: You leverage the existing audiences of your partners and expand your reach exponentially.

The Time to Act Is Now

Don’t let fear hold you back from sharing your unique voice with the world. By implementing these strategies, you can generate income, build an audience, and validate your book idea before you write a single chapter. The world needs your story. Are you ready to share it?

A Daily Dose of Inspiration

A Daily Dose of Inspiration

oh my beloveds…

oh my beloveds…

There is only one thing that ever changed the world: A NEW STORY.
So if you want to change the world, you must begin to tell a new story.
Stop repeating the stories created by the info-advert-tain-u-ment industry.
Instead:
Look closely and notice something remarkable about the world.
Be still.
Listen.
Ask a question you’ve never thought of before.
Tell a new story.
Stop repeating your old stories about yourself and what you are and are not capable of.
Instead:
Look closely at your life and notice something unusual.
Be still. Do not rush to judgment.
Listen.
Ask yourself something about you that no one has ever asked before.
Tell a new story.
Stop rehearsing stories about the future.
Instead:
Look closely and notice that which is the same as it ever was. (#sameasiteverwas)
Be still.
Listen to the rhythm of history as it meets a new beat.
Tell a new story.
I talk to people every day who say,
“I’m not sure what to write/create…”
And I say,
“Of course you don’t.
You haven’t done it yet.”
Luckily, it’s not too late.
And the world is desperate for your story.
Please –
Tell us a new story.
but what if the opposite is true?

but what if the opposite is true?

What if the opposite is true?

This is a question I ask myself all the time.

For example, you say, “Oh, I don’t have time to write a book.”
What if the opposite is true ?

What if the truth is, “I don’t have time to NOT write a book.”

In other words –
Life is fleeting. The future is uncertain. You can’t afford the luxury of believing that you will have a chance to write this book in the future — you MUST write this book right now.

Interesting, huh?
Or maybe you say, “Everyone is already writing a book.”

When the truth (the opposite) is, “No one is writing my book.”
Or you say, “I don’t know how to write a book.”

When the truth (the opposite) is, “I know enough to start. And I know enough to get help and guidance.”
Speaking of which, I’m putting together a small group of smart people who want to write a GOOD book for a day-long event that will end with you having:

🧐 Perfect Clarity on which book you are actually writing (style, structure, genre, format)
🤓 A Solid Decision about which publishing path is right for you (self-, hybrid, or traditional)
😎 Created a joyful, workable plan for you to get the whole thing done by the end of April. F’reals.

 

This is a small-group, heavily interactive, online event.
This is a small-group, heavily interactive, online event.

Let’s do this thing.

If you are interested in finding out more, please write me back and we’ll see what’s what.

No pressure.
No sales.

And, actually, it really helps me to hear directly from you what you’re up to, so you’d be doing me a favor.

If you are thinking now, “I don’t think this offer is for me….”
I encourage you to consider:

What if the opposite is true?
What if this offer is the absolutely most perfect thing you could do to bring your book to life in 2025?

Happy New Year!

P.S. This year alone I’ve helped dozens of writers get their books and book proposals out into the world in a fun, holistic, gentle, and creative way.
Oh, and I also wrote and published my own award-winning book. I think it would be fun to work with you, too : ) – S.

Your Hot Pink Octopus – ?

Your Hot Pink Octopus – ?

OK, look – I didn’t want to be the first one to mention it….
but you’ve got a Hot Pink Octopus
and it’s wrapped all around you.

You can’t get away from her.
You can pry off one arm, but she’ll wrap it somewhere else.
Maybe somewhere that tickles.

You can try to hide from her…..
but you know a 600-lb Hot Pink Octopus can fit through a hole the size of a quarter…
so she follows wherever you go.

She’s been with you forever.

She’s your creativity.
She’s your stories.
She’s the uncanny sense that you have been put on this earth in this
incarnation to

share your words
share your vision
share your voice

She’s the part of you that knows better than you —
and the less you try and manhandle her, the better.

Babe, you were put here to share your octopus.
And when you share her,
and people love her or don’t,
you can know that it’s not You that they love or don’t,

it’s your Hot Pink Octopus.

Your Hot Pink Octopus might even win awards
or make you a fortune
or connect you with other Cephalopods

And together, you can do great things.

Quit fighting her.
Quit trying to ignore her.
Quit pretending like she doesn’t matter,
or that you can only make time for her once everything else gets done,
which never happens.

The world needs your Hot Pink Octopus:
Her shape-shifting wisdom…
Her gift of camouflage…
Her endless curiousity….
Her remarkable ability to adapt and learn…

She’s been on this planet for almost 200 million years.

Let her speak.